You have a great product. Users get to your site or mobile store, download it, install it, even open it—however, all of a sudden, they leave you. They don’t convert.

Something is wrong with their onboarding process, they simply don’t make it to the end. It might be that they don’t provide their details, create an account, or provide their credit card number, among other reasons. However, while there might be many reasons for a faulty onboarding process, a main reason is a UX design that is in need of improvement.

This workshop is all about that, intending to teach you how to analyze your funnel, identify the friction points with your app, and, above all improve the UX design of your site to address these common issues.

During this Masterclass, you will learn about:

• The basics of onboarding and its importance
• The difference between onboarding and the daily use of the digital product
• The tools to analyze user funnels and identify friction points
• The typical mistakes of onboarding design and their solutions
• How to test and improve your onboarding design

After attending this exclusive workshop, you will be able to:

• Identify pain points in your onboarding process
• Understand which UX actions to take to improve retention
• Have a concrete plan to improve your funnels and avoid friction points in your digital products

** This workshop is suitable for you if:**

• Your company seeks to optimize its onboarding processes
• You are a UX designer looking to enhance your knowledge and understanding
• You are a Product Owner/ Product Manager looking to improve users' acquisition through UX
• You are a Marketer seeking to identify friction points in the customer journey
• You are a Startup in any stage looking to improve your onboarding process